Deconstruct This! For-Profit University Marketing

3 years ago by medialiteracyproject

For-profit universities are quickly changing the institution of higher education. Unlike traditional universities, for-profit schools make money off of offering their students the chance at higher education. They target mostly low-income students and students of color with promises of an easy degree and a life of middle-class living. Media Literacy Project deconstructs these universities' marketing techniques and uncovers some of the truths behind their promises.